Our Mission

We believe that you can get more out of life when your brain is working optimally: You get more done, you enjoy what you do more and feel less stressed. Nootropics can help with this. With our products we want to help more people achieve the ‘flow state’: a state in which you fully engage in an activity and use the full capacity of your brain. This feels good and is also productive.

It is our mission to make nootropics accessible to everyone in Europe. At the moment, nootropics are still relatively unknown. We want to change this by first showing people and helping them understand how nootropics can help them get more out of life. Secondly, we have developed accessible, effective and scientifically based products. This is how we pland to make nootropics accessible for you.


UX designer

Vera is our cheerful, charming UX designer. She optimizes the website conversion with great enthusiasm. In addition, she also works with wireframes, prototypes and makes the website user-friendlier for everyone. She is also allergic to many nuts, is slug-unfriendly, often has funny stories about the Hema and her InDesign sometimes crashes out of nowhere. Furthermore, this lady does a lot of exercise after work and makes intense use of a kettle bell.




Jesse is the brain behind our products. For years he has been working on optimising his brain and body. He also makes sure that all our customers are happy customers and that all the finances are in order. He is in the gym 5 times a week and loves Dubstep.


Media Designer

Kim is our Media Design queen. She knows Photoshop, Illustrator and InDesign like the back of her hand. She makes the content you see on social media: think of cool GIFs on Instagram and lovely videos on Facebook. In addition, she is a flamboyant, friendly lady who is not averse to a tasty KFC bucket or a Domino’s pizza (or five) on sale. Kim is a hard worker who also provides the most hilarious stories. Oh yeah and every now and then she secretly uses the coffee machine from the neighboring companies, ssssh!




Wimme is responsible for the overview: are we taking the right steps? Are we on schedule? As CEO, he ensures that everyone in the company is going in the right direction. In addition, he is ultimately responsible for marketing, sales and the website. Fun fact: every night he monitors the effectiveness of his sleep with a special headband.